Wing Yi "Jade" Cheung

BACP 8 years practising Sees people online

Compassionate therapist for identity and life change

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About Wing

Wing Yi "Jade" Cheung helps people facing stress, anxiety, low self-esteem, and issues related to sexuality and identity. Jade also supports people coping with trauma, depression, career changes and life transitions. She offers a calm, non-judgemental presence so clients can talk about hard things and start to feel steadier.

Jade has eight years of practice experience split between the United Kingdom and Hong Kong. She is listed with the British Association for Counselling and Psychotherapy, shown as BACP, and brings that background into her work.

Background and approach

Sessions aim to be straightforward and practical, with an emphasis on what matters to each person. In sessions she listens first and follows the client’s pace. Conversations focus on clarifying values, building skills to manage strong emotions, and improving everyday patterns that get in the way.

Techniques come from therapies such as Cognitive Behavioural Therapy and Acceptance and Commitment Therapy, among others Jade uses. People can expect a gentle but focused style that balances support with practical tools. The work often includes noticing patterns that cause pain, practicing small changes, and learning ways to respond differently when things feel overwhelming.

Jade speaks English, Mandarin and Cantonese, which can help when cultural background matters to the issue at hand. To begin, clients use the site’s Start Therapy flow and complete a short matching questionnaire before scheduling.

At a glance

Years practising
8
Registered with
BACP
Registration number
402549
Languages
English, Mandarin, Cantonese
Approaches include
Acceptance and Commitment Therapy (ACT), Attachment-Based Therapy, Client-Centered Therapy
How sessions happen
Online, by video, phone or messages

Details are as listed on Wing's public professional profile. You can check any number with the professional body.

How Wing works online

Acceptance and Commitment Therapy (ACT) helps people clarify what matters most and learn small actions that match those values. It is useful for anxiety, low mood and uncertainty about life direction. Attachment-Based Therapy looks at how early relationship patterns affect present connections and emotion regulation, which can help with feelings of abandonment or chronic loneliness.

Choosing an approach is often part of the work itself. Jade will discuss different methods and will collaborate with each person to find what feels right. That means trying things and checking in about what helps and what needs changing as therapy progresses.

Session formats are not specified in the biographical details, so please confirm current options before booking. Many people appreciate online therapy because it can fit more easily into busy schedules, reduce travel time, and allow shorter check-ins when needed. Online work also makes it possible to draw on ACT and attachment ideas in everyday life, practising steps between sessions so changes stick.

Questions and answers

What concerns does Jade commonly help with?

She supports people with self-esteem, anxiety, trauma and abuse, LGBT-related concerns, career questions and coping with life changes.

What is her therapeutic style like in sessions?

Her style is calm and non-judgemental, with an emphasis on listening first and helping people set practical goals they can try between sessions.

How much clinical experience does she have?

Jade has eight years of professional experience working in both the United Kingdom and Hong Kong.

What credentials and location are listed for this therapist?

She is listed with the British Association for Counselling and Psychotherapy, shown as BACP, and based in the United Kingdom.

Which languages are supported during sessions?

Sessions are offered in English, Mandarin and Cantonese.

Can international clients work with her?

She does not accept international clients at this time.

How are fees and payment handled?

Cost varies with location and therapist availability; sessions use a subscription that can be cancelled at any time.

How do I start therapy with Jade?

Use the Start Therapy button, complete a short matching questionnaire, and then schedule according to the therapist’s availability.

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